For more than 50 years, Reyes Beverage Group has operated with a growth mindset, embracing change as an opportunity to innovate, expand our capabilities and build for the future.

From local craft brews, beloved regional partners to iconic brands, we connect customers, consumers and brands every day, everywhere we operate. As consumer preferences continue to evolve, RBG is evolving alongside them. Through strategic investments in our partnerships, facilities, technology and people, we’re bringing our long-term vision for total beverage leadership to life.

Since adding spirits in 2023, we've built valuable supplier partnerships and unlocked new opportunities across existing and emerging markets. While we had notable growth in California last year, we've accelerated that momentum this year by expanding into wine and strengthening our presence in spirits in an unprecedented way.

Most recently, we proudly welcomed new and expanded supplier partnerships across RBG markets, including 90+ Cellars, ALB Vodka, Cazcanes Tequila, Duckhorn Vineyards, Harlan Estate, Lake Hour, Mijenta Tequila, Oliver Winery, SpikedAde and Stateside Brands.

RBG remains committed to growing alongside our suppliers, customers and communities. By investing in our people, strengthening our relationships and continuously improving how we operate, we're building a more agile business prepared to take on what's next.